Highlights and achievements

Auckland has become a true international city, after gaining recognition for staging world class events and providing superb back-up promotion and marketing programmes. Its latest success includes:
  • ATEED won the Government category of the AUT Business School 2013 Excellence in Business Support Awards, and was a finalist again in 2014.
  • Auckland is the third best sporting city in the world, behind London and Melbourne, according to the SportsBusiness Ultimate Sports Cities awards. In 2014 Auckland was also named top medium-sized sporting city (population 1.3-3 million) ahead of Paris, Kuala Lumpur, Dubai and Copenhagen, and won categories of best event legacy, security and home-grown event for Dick Smith NRL Auckland Nines.
  • The NRL Auckland Nines was Highly Recommended in the Local Government New Zealand community event of the year award.
  • Rugby World Cup 2011 (RWC 2011) was the largest event ever hosted in New Zealand and ATEED managed the delivery in Auckland, including the Final at Eden Park. RWC 2011 contributed $512 million net to the regional economy and attracted 114,000 international visitors to Auckland over the six-week period of matches. The Fan Zones in Auckland attracted 97,000 people, and more than 120,000 people walked the 4.5km Fan Trail from downtown Auckland to Eden Park. Around 1.7 million New Zealanders and an estimated 75-100 million people around the world watched the opening night celebration broadcast.
  • The inaugural Dick Smith NRL Auckland Nines in February 2014 was the most successful rugby league event in New Zealand, and ATEED manages the delivery of the event in partnership with promoter Duco Events and National Rugby League (NRL). Auckland is the event’s host city for at least five years. The Nines achieved the highest return on investment within ATEED’s major events portfolio, contributing $9.35 million to the regional economy in year one – an increase of $4.8m, or 141 per cent, on the forecast. Visitor nights totalled 68,360 (40,540 domestic and 27,820 international), and was 108 per cent higher than predicted for year one (forecast of 32,877 visitor nights (13,190 domestic, 19,687 international).
  • Auckland was named in Lonely Planet’s 2014 Best in Travel guide as one of the top 10 cities in the world to visit. Auckland was praised for its newly-revitalised waterfront district Wynyard Quarter and shopping and dining precincts like City Works Depot and Britomart.
  • ATEED won the Government category of the AUT Business School 2013 Excellence in Business Support awards, and was a finalist again in 2014.
  • ATEED’s foreign direct investment strategy was named fourth best in the Asia-Pacific Cities of Future rankings, behind Hong Kong, Singapore and Beijing.
  •  Lonely Planet also named Auckland Harbour and Hauraki Gulf as the number one experience in New Zealand, and Urban Auckland the second.
  • The feature film Emperor, shot in 12 different locations in Auckland over January-March 2012, earned a Stanley award after being judged the Best Political Film Expose 2013 by the global Political Film Society. Emperor joined 12 Years A Slave (Oscar winner for Best Picture 2014) in being honoured by the Society. ATEED’s Film Auckland team helped identify suitable sites for filming, including Whenuapai Air Base, Devonport Naval Base, Auckland Museum, Auckland Railway Station, Warkworth Cement Works and Pah Homestead.
  • Opening of stage one of the innovation precinct at Wynyard Quarter called GridAKL. ATEED is managing Auckland Council’s $20 million multi-year investment in the precinct, dedicated to smart and ambitious ICT and digital media companies operating in a campus-style environment. GridAKL supports business incubation and professional services.
  • New Zealand is ranked third in the South East Asia and Oceania region on the Global Innovation Index, behind Hong Kong and Singapore and ahead of Korea, Australia, Japan and China.

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