Growing Auckland’s economy – opportunities and challenges

Pam Ford General Manager of Economic Development Team at Auckland Unlimited

Auckland is New Zealand’s economic powerhouse, generating nearly 40 per cent of national GDP.  

Auckland is exploring how its response to the global pandemic and climate change can shape an economy that is resilient, regenerative and inclusive, one that continues to be a driver of national economic performance. 

Tātaki Auckland Unlimited‘s Economic Insights Series is designed to stimulate discussion about the region’s economic performance and future, and help decision-makers understand barriers and enablers of economic development.  

Pam Ford
Director, Investment and Industry
Tātaki Auckland Unlimited

Latest reports
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Towards the Frontier - Lessons from Auckland’s leading firms (October 2021)

Auckland is home to many of the country’s leading businesses – or frontier firms – which are important creators of wealth and quality jobs. This report examines some of Auckland’s best-performing firms to find out what makes a high performing business. Our intention is that the findings provide Auckland businesses with practical tips and opportunities for driving performance. 

Creating Collaboration: Challenges and opportunities for Auckland’s food and beverage manufacturing sector (August 2021)

Food and beverage (F&B) manufacturing in Tāmaki Makaurau Auckland is one of the largest manufacturing clusters in New Zealand. It accounts for 30 per cent of the country’s F&B manufacturing businesses, with 20,000 workers employed across more than 1000 businesses.  The purpose of this paper is to provide information and insights to those in the sector, and includes potential benefits to businesses and the industry's future.

Auckland Economic Insights Series