Auckland's booming screen sector has received some great coverage in the hugely influential UK-based industry publication The Location Guide, with the latest online issue featuring an interview with Michael Brook, Manager Screen Auckland.

Michael talks about Auckland's world-class screen sector, talent and locations and, in particular, why international producers - from giant Hollywood and Chinese studios, to TV commercial specialists - choose to film their project in Auckland.

Michael and Harry Harrison, our screen attraction specialist, have a great reputation internationally, and that includes a long-established relationship with The Location Guide's founders, forged through various industry events.

The publication's interest in Auckland was prompted by ATEED's media release welcoming the Government's recent re-commitment to the national film production incentive scheme, and outlining the ongoing growth of our $970 million screen production sector.

Read the full interview here