Welcome to the Auckland Travel Trade hub

A world-class city, islands, vineyards, culture and coastlines. Find your Travel Trade resources right here.

Everything you need to sell Auckland

Tāmaki Makaurau Auckland brings together the best of city and coast, with plenty for your clients to experience. Discover world-class dining, shopping and a wide range of accommodation, all within easy reach of Waiheke Island, Matakana’s markets, the black sands of Piha, internationally acclaimed vineyards, coastal walks and iconic maunga (mountains).


Need help building great itineraries or finding something new for your clients? We’re here to make Auckland easy to sell. Get in touch.


INTRODUCING AUCKLAND

A dynamic city where natural landscapes meet urban playground.

With a unique mix of captivating cultural offerings, adventurous excursions, and world-class shopping and dining experiences that bring a sense of luxury, Tāmaki Makaurau has something for every visitor. Discover all the information you'll need about New Zealand's largest and most diverse city, and start planning your trip!

Download the Auckland Destination Overview
Friends enjoy a famil on Waiheke Island in Auckland.
TRENZ 2027

Join  2027 TRENZ Famils

Our team invites you to experience more of Tāmaki Makaurau Auckland with exclusive pre-TRENZ famils. As New Zealand’s largest and most diverse destination, Auckland delivers unforgettable adventures – from vibrant Māori culture and creative arts to world-class dining and breathtaking coast-to-coast landscapes.

Whether it’s island-hopping in the Hauraki Gulf, exploring Waiheke Island’s vineyards, discovering idyllic Matakana, or hiking one of Auckland’s 53 iconic maunga, this is your chance to rediscover a destination that’s both familiar and excitingly new.

Contact [email protected] with any additional enquiries.

  • Matakana Coast Full Day – Sunday 09 May
  • Waiheke Island Full Day – Sunday 09 May
Register for TRENZ 2027 famils
Aerial view of boats and coastline in Auckland
TRAVEL TRADE SUPPORT

Familiarisations

Planning an industry-related trip to Auckland? We're here to help with itinerary suggestions and industry connections.

Be sure to allow enough time to explore Auckland - we recommend three days to experience Auckland City, the stunning Matakana Coast, and Waiheke Island. This will give you the opportunity to discover products, build compelling itineraries, and share them with confidence.

 Tourism New Zealand Travel Trade Discounts 
Guides in other languages
Must do guide in Simplified Chinese | 解锁奥克兰必游攻略

Must do guide in Traditional Chinese | 奧克蘭之旅必備行程指南

Want to receive the latest industry news?

Sign up for our 'Destination Auckland Update' newsletter.