Shopping in Ponsonby

Ponsonby, the darling of the retail scene, is boutique-lined thoroughfare cutting through a charming heritage neighbourhood. With 1.7km along Ponsonby Road to explore, it's easiest to start at the bustling food-and-retail space Ponsonby Central – aptly named for being in the heart of it all. Expect to find Kiwi favourites such as Wixii and Wallace Cotton, as well as surprises in designated pop-up spaces.  

Stroll just about anywhere along Ponsonby Road to find on-trend pieces, jewellery, vintage treasures, artwork and chic décor. Fashionistas can find their next fabulous frock from beloved Kiwi brands such as Karen Walker, Zambesi, KILT and Kate Sylvester or keep things cosy with organic activewear from WE-AR.  

High fashion and streetwear are best friends along Ponsonby Road – as well as tucked-away boutiques with a mix of high and low. Discover your new favourite brand at A Little Shop or scoop up a deal on pre-loved designer pieces at Tatty’s. 

In the market for jewellery? Scope out your next gemstone at Wicken, get a bespoke piece designed at The Village Goldsmith or spruce up your daily ensemble at Stolen Girlfriends Club. The accessories don’t stop here, with handbag brands Saben and Deadly Ponies also long-time residents of Ponsonby.  

Ponsonby is home to a wide range of décor styles, from vintage glassware at Flotsam & Jetsam to contemporary sofas at Bob & Friends. Pick up your next NZ-made object or artwork at The Poi Room and find quirky gifts and statement homewares at Shut the Front Door.  

Bookworms, prepare to fill up that empty shelf. Scope out some secondhand deals at The Open Book and be sure to visit The Women’s Bookshop – an Auckland institution since 1989. At the Three Lamps end of Ponsonby, treat the little ones to a book-filled browse at Dorothy Butler Children's Bookshop.